5 homegrown athleticwear brands for the best high performance gear

5 homegrown athleticwear brands for the best high performance gear

Be the sports ninja you’ve always wanted to be…

Many an advocate for the ‘shop local’ philosophy has found the buck stopping at athleticwear. Sure, you’ll get your shoes and sherwanis from small businesses in your neighborhood or a cool indie off Instagram. But when it comes to gym gear, you haven't quite found a homegrown equivalent that can keep up with the intelligent performance of an Adidas or Puma. Enter the new breed of homegrown athleticwear, replete with the chops (and clothing tech) to put that theory to the test. From bioceramic-base tech to breathable, eco-first fabrics, there’s little you won’t find on Indian soil to rival global quality...

1. Baller Athletik

Ready for some high-tech jargon? This homegrown brand makes their tanks, tracks and the like with built-in Far Infrared tech based on bioceramics, which consist of a mineral matrix that absorbs the energy emitted by your body with machine-esque efficiency. Basically, the high-performance gear of this brand isn’t for the faint-hearted–think pro runners, compulsive gymmers, advanced kickboxers… There’s nothing to stop from wearing it on your home treadmill, but the apparel at Baller was made for sterner stuff. Gravitate to their raglan tees, muscle tanks and overlap shorts if you’re not here to f*ck around–you’ll find yourself cutting through the air like butter. This is assuming, of course, you’re also capable of cutting through the air like butter.